Business

Are You Making the Most of Your Marketing Funnel?

By now, you’ve heard that you ought to have a sophisticated marketing funnel firmly in place. However for many business owners, that advice is similar to hearing you need to floss twice daily. It sounds good theoretically, but it’s not quite there in practice.

There’s a very good reason for that. Developing a marketing funnel can be complicated and time intensive, and it’s easy to push to the trunk burner.

However, a good, reliable clickfunnels $19 plan will result in more customers, more sales, and more revenue. And it doesn’t have to be complicated. Actually, you most likely have a station in place, even if you don’t realize it. So here are the questions to ask yourself about your funnel to make sure it’s create for success.

Do you have quality leads?

* Are the proper people becoming aware of your brand? In that case, how? 
* Are your leads coming in towards the top of your funnel much like your paying customers at the end? 
* Are your leads actually enthusiastic about buying something?

In the event that you answered no to any one of those questions, concentrate on the the surface of the funnel, or in other words, lead acquisition. Test alternatives for how potential clients and customers find you, whether that’s social media, interviews and guest posting, your blog posts, or any other source.

Does the funnel have a block keeping leads from turning into customers?

* Are your leads becoming more familiar and comfortable with you as time passes? In that case, how? 
* Can be your conversion rate for results in customers at or above the common of 2-5%? 
* Can be your average cost per acquisition (aka. sale to a brand new customer) lower than the price of the sale (and more to the point, the lifetime value of the customer)?

In the event that you answered no to any one of those questions, concentrate on the center of the funnel, where leads are gathering information regarding you, shopping your alternatives (and your competition), and going through the buying process. Consider sending a survey to leads who clicked right through to landing pages but didn’t buy, asking them that which you could do to improve their experience.

Do you have repeat customers?

* Do you get positive feedback about the consumer experience? 
* Do you have something for anyone (at all levels of your target audience)? 
* Do you offer an incentive for loyalty?

In the event that you answered no to any one of those questions, concentrate on the bottom of the funnel, ensuring that you’re making it possible for customers to turn into repeat business. Ask past customers how you might do better and offer them an incentive to provide you with another try.

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